Casino Marketing from Player Development- Kaycea Grignon Interview [VIDEO]

Starting out as a casino host can be explosive to someone's casino career. Learning the ins and outs of player development can lead to so many other areas like management,…

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The Breakthrough of Data Analytics in Casinos- Panel Interview with Az Husain & Ben Koff [VIDEO]

Its obvious nowadays that data is vital in the progression of any industry. For example, viewers of the movie, Moneyball, saw the impact that analytics had within the sport of…

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Experience Marketing: Building Successful Loyalty Programs – Ben Koff Interview [VIDEO]

Maya Angelou once said, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” The…

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