iGaming Player Development: Cocktails at the Tangiers- Nick Ippolito Interview [VIDEO]

Nick Ippolito, Player Development Mentor AKA "The Host Whisperer," offers a unique perspective on player development within the rapidly growing iGaming space in this interview with URComped CEO, Craig Shacklett.…

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Loyalty, Promotions, and Brand Differentiation: Insights from Ellis Island Casino

When it comes to standing out in the competitive Las Vegas market, Ellis Island Casino has built a reputation for its strong customer connections, creative promotions, and a commitment to…

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Essential Digital Marketing Strategies Revealed- Vallo Media Interview

In today’s fast-paced digital landscape, staying ahead of the competition requires innovative marketing strategies that captivate audiences and drive real results. In this educational interview, Anthony Chiaravallo, CEO of Vallo…

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Beyond the Database: Strategies for Expanding Casino Reach – Shank Marketing Interview

Lots of casinos are missing opportunities to engage local audiences as well as reach new ones. “Many potential guests don’t even know what you have to offer,” Justin Shank states…

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Enhancing the Casino Brand through Experience Marketing – Julia Carcamo Interview

The way you market impacts your casino brand. Marketing for casinos can be done in a variety of forms like commercials, billboards, digital ads, content and influencers, direct mail, email…

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Catch Up on the Software Start-Ups: Episode 2- Volante Software and TRIO360 [VIDEO]

Software companies have a lot of similar experiences. Juan Romero, CEO of Volante Software, and Craig Shacklett, CEO of TRIO360 and URComped, share thoughts, stories, challenges, and ideas as similar…

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Catch Up on the Software Start-Ups: Episode 1- Volante Software and TRIO360 [VIDEO]

Software startups face a lot of the same challenges, roadblocks, opportunities, and successes to celebrate. Juan Romero, CEO of Volante Software, and Craig Shacklett, CEO of TRIO360 and URComped, share…

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Experience Marketing: Building Successful Loyalty Programs – Ben Koff Interview [VIDEO]

Maya Angelou once said, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” The…

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The Operations Driven Marketing Approach- Shank Marketing Interview [VIDEO]

There are countless approaches and strategies in the Casino Marketing Realm that drive business and increase success. One unique approach is "operations-driven marketing" which is mastered by Shank Marketing. URComped…

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