You are currently viewing Casino Marketing Abandoning Table Game Players: Cocktails at the Tangiers- Nick Ippolito Interview [VIDEO]

Casino Marketing Abandoning Table Game Players: Cocktails at the Tangiers- Nick Ippolito Interview [VIDEO]

In this recent interview, Nick Ippolito, Player Development Mentor AKA “The Host Whisperer,” discusses with URComped CEO, Craig Shacklett, how player development has been giving table players the short end of the stick. They dive into how tiers and marketing have always been built around slot players, and what are the next steps to improve the casinos’ relationship with their table games players. 

Listen to podcast version.

Topics Discussed:
Tier programs revolve around slots
Player Development abandonment of table games players
The gray area of table games points
Issues with tracking play on table games
Freeplay for table games
Ratings
Areas to improve the relationship with table games players

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