In this episode of Casino Innovators, we dive into the dynamic world where music meets marketing with Nathan Green, CEO and co-founder of New Level Radio. Specializing in customized music, messaging, and marketing for the gaming and hospitality industry, New Level Radio helps casinos curate a specialized atmosphere from their playlists and promotions. Nathan shares how he started the company, why New Level Radio stands out, the onboarding process, music licensing, and more with URComped CEO, Craig Shacklett.

Listen to podcast version.

Topics Discussed:
– What does New Level Radio do
– Why is gaming / hospitality the perfect client for New Level Radio
– How did Nathan Green start New Level Radio
– New Level Radio’s differentiation
– How New Level Radio brings value to casinos
– What does the selling process and onboarding process look like
– Music licenses / avoid infringement
– Product expansion into public relations and marketing